Brand and Website Redesign
Girls are not about the color pink and ponies. They are tough, smart, creative and powerful. Girls Leadership asked us to imagine a new brand that reflects the ambition and strength of the organization then construct a new website to better communicate this and connect people to its rich offerings.
“Just wanted to share with you some of the great feedback that we are getting on the site. People feel the content is well-organized — doesn’t feel overwhelming, flow is intuitive. From our board to our audience, folks are way impressed with your work.”
Simone Marean, Co-Founder & Executive Director of Girls Leadership